PRODUCT DESIGN | EXPERIENCE STRATEGY | OOUX
I fuse strategy & intuition to create human-centered, delightful products.

Onboarding | Growth
π¨π | Led the design for the onboarding experience, streamlining user flows to drive engagement and retention. Focused on research-driven improvements, intuitive UX, and a seamless first-time user journey. #UXDesign #ProductDesign #Onboarding

Wish Clips - Shoppable Videos
π₯π | Contributed to Wish Clips ideation, exploring interactive video shopping experiences to boost engagement and conversion. #UXDesign #Ecommerce #VideoShopping

Product details + reviews
ποΈβ | Designed Product Details, Reviews, and Feed experiences to enhance discovery, engagement, and trust. Focused on intuitive navigation and user-driven insights. #UXDesign #Ecommerce #UserEngagement
Self-Service OOH
π’β¨ | Designed a self-service OOH campaign planning tool, making it easier for brands to discover, plan, and launch billboard ads with data-driven insights. #ProductDesign #OOHAdvertising #AdTech

Customer Messenger
π¬β‘ | Designed the Customer Messenger, enabling seamless live chat in auto repair software. Streamlined approvals and customer communicationβno calls needed, just fast, frictionless service. #UXDesign #AutoTech #LiveChat

Online Ordering Experience
ππ | Designed an improved online ordering experience, making it easier for customers to customize meals, order seamlessly, and enjoy their favorites faster. #UIDesign #Ecommerce #FoodTech
TechApp
π§π± | Led design for TechApp, the go-to mobile tool for auto repair pros. Simplified workflows, improved usability, and enhanced efficiency for technicians on the go. #UXDesign #AutoRepair #MobileApp
Carvana - Digital Auction Platform
ππ» | Led design for ADESA Clear, a digital auction platform streamlining vehicle wholesaling. Focused on intuitive bidding, seamless navigation, and data-driven decision-making. #UXDesign #AutoAuctions #B2B

Ordering & Loyalty Experience
ππ₯ | Designed an ordering & loyalty program, making it easier for customers to customize, order, and earn rewards effortlessly. A seamless, crave-worthy digital experience. #UIDesign #FoodTech #LoyaltyPrograms